Principles of Marketing, Sixth Canadian Edition (6th Edition)

Business & Money

Kotler, Philip T.

Marketing & Sales

Pearson Canada

Framewrk Marketg Managmt& Mktg Planpro6.0 Pk

Management & Leadership

Addison-Wesley Longman

Prin Marketing & Adage Adcritic.com Pkg

Education & Teaching

Schools & Teaching

Prin Marketing & DK Essn: Mktg Effectvly Pkg

Prin Marketing & Microsft Ofc XP: Tips Pkg

Marketg Managmnt& DK Essn Mgrs: Mktg Effct Pk

Stay on the cutting-edge with the gold standard text that reflects the latest in marketing theory and practice. Marketing Management is the gold standard marketing text because its content and organization consistently reflect the latest changes in today’s marketing theory and practice. Remaining true to its gold-standard status, the fourteenth edition includes an overhaul of new material and updated information, and now is available with mymarketinglab–Pearson’s online tutorial and assessment platform.

Marketing Management (14th Edition)

KELLER, Kevin Lane

Pearson

Marketing for Hospitality and Tourism, 6e is the definitive source for hospitality marketing courses. Taking an integrative approach, this highly visual, four-color book discusses hospitality marketing from a team perspective, examining each hospitality department and its role in the marketing mechanism. These best-selling authors are known as leading marketing educators and their book, a global phenomenon, is the most frequent adoption for the course. Developed with extensive student and professor reviews, this edition includes new coverage of social media, discussion of current industry trends, and hands-on application assignments.

Marketing for Hospitality and Tourism (6th Edition)

Bowen, John T.

Makens Ph.D., James

Industries

0132841177 / 9780132841177 Marketing Management &amp; Interpretive Simulations Access Code Card Group B Package Package consists of: 0132102927 / 9780132102926 Marketing Management 0136075126 / 9780136075127 Interpretive Simulations Access Code Card Group B

Marketing Management & Interpretive Simulations Access Code Card Group B Package (14th Edition)

Book by Kotler, Philip, Armstrong, Gary

2014 MyLab Marketing -- Print Offer -- for Principles of Marketing (15th Edition)

ARMSTRONG, Gary

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Books by Kotler, Philip T.