The Golden Age of Advertising: The 50's

Arts & Photography

Jim Heimann

Graphic Design

Not Avail

From the inside cover: If the advertisements in this volume were the sole artifacts a historian used to examine and analyze the turbulent Sixties, a picture of American culture would emerge that bears scant resemblance to social and political realities of the times. Where are the Blacks, Latinos, or Asians? Viewed from this vantage point, the Sixties had no civil rights protests, Vietnam War, or sex, drugs, and rock and roll - at least not in any meaningful way. The advertisements here, exhumed from the crypts of Madison Avenue as mummified in the mass magazines of the day, were sanitized, homogenized, and cauterized, which is not to say that they did not have style, taste, or humor, or that they do not represent the zeitgeist in a jaundiced way. Advertising is, after all, artificial truth. . . 351 pages, copyright 2007 edition published by Barnes &amp; Nobel. "Advertising for the Space Age" Zoom back in time to the 1960s! See original print ads for cars, travel, technology, food, liquor, cigarettes, movies, appliances, furniture, defense, transportation, you name it - all digitally mastered to look as bright and colorful as they did on the day they first hit the newsstands."

The 60s: The Golden Age of Advertising

Business & Money

Marketing & Sales

Barnes&Noble

What began as a simple idea--giving away free brouchures with illustrations and recipes to advertise food and food brands--became so popular by the mid-20th century that recipe brochures, replete with colorful images of ornate dishes, were fixtures in every housewife's kitchen across America. This book brings together the best--and most unbelievably kitschy--images from a broad selection of such brochures.

Kitchen Kitsch: Vintage Food Graphics

Cookbooks, Food & Wine

Cooking Methods

Taschen

This book presents a colorful collection of eccentric and delightful match book covers, cigarette labels, travel brochures, calendars, packaging for countless regional products, pulp magazines, posters for bull fights, images of popular wrestling heroes of La Lucha Libre, and much more.

Mexicana (Icons)

This book presents a delightful selection of vintage graphic designs extolling the virtues of sunny California, the land where dreams come true.

California, Here I Come (Icons)

Travel

United States

Rockwell

The real Americans: The simple charm of everyday life, once upon a time Since his work is categorized as illustration and was most famously featured on the cover of the Saturday Evening Post, fine art critics were slow to acknowledge the importance of Norman Rockwell (1894-1978) as true artist, though his work was enormously popular during his lifetime and has endured as a crucial element in America’s perception of itself in the 20th century. Through the Roaring Twenties, the Great Depression, World War II, the 1950s and 60s, Rockwell illustrations were a part of daily life, showing, as he once said, "the America I knew and observed to others who might not have noticed." About the Series: Each book in TASCHEN’s Basic Art series features:<ul>
<li>a detailed chronological summary of the life and oeuvre of the artist, covering his or her cultural and historical importance</li> <li>a concise biography</li> <li>approximately 100 illustrations with explanatory captions</li> </ul>

Marling, Karal Ann

Thomas Rockwell

History & Criticism

Vintage Surfing

Taschen America, LLC

Mid Century Ads

20th Century Travel

Allison Silver

Surfing by Jim Heimann

Sports & Outdoors

Water Sports

Taschen Books

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Books by Jim Heimann