In this book, you will learn basic psychological concepts and processes from the perspective of your role in everyday life. Teach Yourself Psychology explores why humans are the way they are, how they came to be that way, and what they might do to change seemingly fundamental traits. You will learn to observe human behavior on many levels while exploring the psychology of teaching and learning; the various research methods psychologists use; psychology in the workplace; biological rhythms and their influence on psychology; and much more.

Teach Yourself Psychology

Health, Fitness & Dieting

HAYES, NICKY

Hayes,Nick

Mental Health

McGraw=Hill

Covering 18 different areas of applied psychology, from the applications of knowledge to how psychologists work in the community as a whole, this new edition of Teach Yourself Applied Psychology shows readers how to apply psychology to a variety of everyday situations and contexts. It covers well-developed but unknown areas such as space psychology and eco-psychology, includes a glossary that highlights key terms, and lists further reading suggestions and relevant websites.

Teach Yourself Applied Psychology (Teach Yourself: Relationships & Self-Help)

Find out what makes us tick Teach Yourself Psychology is a jargon-free guide to the psychological processes that affect each and every one of us. It investigates how the human experience can be understood on numerous levels, exploring why we are the way we are, how we came to be this way, and what we might do to change seemingly fundamental traits.  You will delve into a huge array of fascinating subjects, from how the individual connects with others and develops relationships to emotions, memory, sleep and intelligence.

Teach Yourself Psychology (Teach Yourself: Relationships & Self-Help)

Psychology & Counseling

Discover what makes us tick Understand Psychology is a jargon-free guide to the psychological processes that affect each and every one of us. It investigates how the human experience can be understood on numerous levels, exploring why we are the way we are, how we came to be this way, and what we might do to change seemingly fundamental traits. You will delve into a huge array of fascinating subjects, from how the individual connects with others and develops relationships to emotions, memory, sleep and intelligence.
 This new edition has been fully updated to cover the latest developments and current debates; there are new and expanded sections on emotional intelligence, positive psychology, genetics and child development. You can also visit teachyourself.com for tests, extension articles and a vibrant community of like-minded learners. And if you don't have much time, don't worry--this book gives you one-, five-, and 10-minute bites of learning to get you started.

Understand Psychology: A Teach Yourself Guide (Teach Yourself: Health & New Age)

Looks at eighteen different areas of applied psychology and explores how psychological principles are used in day-to-day life.

Understand Applied Psychology: A Teach Yourself Guide (Teach Yourself: Reference)

Religion & Spirituality

A former Graphic Novel of the Month in the Observer, Nick Hayes's inspired update of Coleridge's famous work tells a tale of environmental disaster using a powerful and poetic visual language. The wedding guest has become a divorced office worker eating sandwiches in the park, and the old seadog recalls killing the albatross, then finding his ship caught in the North Pacific Gyre - an area of the ocean that is full of plastic waste.

The Rime of the Modern Mariner

Comics & Graphic Novels

Graphic Novels

JONATHAN CAPE.

Forged in the Dustbowl of the 1930s, in an America crippled by the Great World Recession, this humble man found solace in song, and soon those songs became the voice of the People – men and women who had seen their lives deracinated and destroyed by the vicissitudes of global economic forces beyond their control. Guthrie’s influence lives on, a touchstone for Bob Dylan, The Clash and the protest singers of the Occupy movement today. With a delighted eye, and an ear for a tune, Nick Hayes’s follow-up to the critically acclaimed Rime of the Modern Mariner brings a legend to life with a generous spirit and crackling moral force its subject would have been proud of.

Woody Guthrie: And the Dust Bowl Ballads

". . . covers a wider spectrum than many introductory texts on methods in psychology and has a stronger emphasis on qualitative methods than others. . . it will be particularly attractive to students seeking a lifeline into methods at first year undergraduate level. Nicky Hayes' reputation will strengthen the demand for it, particularly among undergraduates who have already used her texts at 'A' level." - Professor Nigel Lemon, University of Huddersfield ". . . there are other research methods textbooks for 'A' level students currently on the market. . . Nicky Hayes has written a book which renders most of these obsolete. The new 'A' level specifications allow students to venture into areas of research that require different forms of qualitative analysis. These are hardly addressed in competing texts and are given thorough treatment by Nicky Hayes. I admire her ability to offer depth of treatment to complex issues without losing her audience. This is an interactive textbook, and I am pleased to see that every chapter contains worked examples, definitions and activities. . . I can highly recommend this book." - Mike Stanley, Gordano School, North Somerset, UK Research methodology is one of the most important and also one of the most difficult aspects of psychology for many students to grasp. This new textbook, written by one of the most experienced and respected writers of psychology textbooks in the UK, provides a comprehensive account of both qualitative and quantitative methods. It does so in the friendly, lucid style which has made Nicky Hayes' other textbooks so popular with students and teachers. Doing Psychological Research has been carefully written and designed to help students grasp complex concepts and to provide them with a sound methodological 'toolkit' for carrying out their own projects. The book is divided into data-gathering and analytical sections, and covers the main methods used in psychology for each of these purposes. Exercises and activities, worked examples of statistical tests, and self-assessment questions all help to deepen understanding and illustrate the relevance of the material. A full bibliography and index and a useful glossary of terms complete the package. This is the accessible but comprehensive introductory text which many students and teachers of research methods in psychology have been looking for. It is likely to become essential reading for introductory courses.

Doing Psychological Research

Open University Press

An extraordinary, timely update on the classic Coleridge poem Is it possible to update a masterpiece? Only, perhaps, with a brand-new masterpiece. Written in 1797, “The Rime of the Ancient Mariner” was the original eco-fable; drawn in 2010, The Rime of the Modern Mariner is a graphic novel, now set in the cesspool of the North Atlantic Garbage Patch—thus adding a timely and resonant message about the destruction of our seas. Hayes’s visually striking debut is drawn with complex, iconic images reminiscent of old woodcuts. Emerging from every exquisite page are the poem’s enduring themes: compassion for nature, a sense of connection among all living things, and rightful outrage at man’s thoughtless destruction of the environment. Powerful and evocative, lush and stark, The Rime of the Modern Mariner will appeal to fans of Habibi and Persepolis.

VIKING

Influencer Marketing is the most important new approach to marketing in a decade for those professionals at the leading edge of purchasing decision making. It shows that key decision makers in all major markets operate within communities of influencers- because major decisions are too complex and risky to taken in isolation. The ‘ecosystems’ this creates are full of these critically important people, whose impact on purchasing decisions is both pivotal and misunderstood. This new book demonstrates that-• As mass media impact wanes so the role of influencers grows - marketers need to know why and how to use this knowledge• The impact of blogs, wikis and other social media is that they enable new influencers to emerge, and disperse traditional sources of influence.• Large and small businesses worldwide pour billions of pounds each year into influencing what they think are their influencers. This book shows you that most of that money is being spent on the wrong people, leaving the real influencers all too often untouched.• Influencers do not do the buying, are not obvious, cannot be bought, and start off neutral - which is why their potential to affect sales is so great• Influencers are not all equal - they can be assessed, ranked and prioritised to be used effectively• Influencers can be influenced – the question is how to get to them to generate market awareness, leads and address sales barriersInfluencer marketing is closely related to the relentless rise and success of word of mouth (WOM) and relationship marketing, and is now established as one of the armoury of new techniques professionals must use. For all those involved in marketing and sales this book will be an essential analysis of how to identify who has influence, how they apply it, and how you can turn it to your advantage.

Influencer Marketing: Who Really Influences Your Customers?

Business & Money

Brown, Duncan

Management & Leadership

Routledge

See the best price to sell, buy, or rent books by Hayes,Nick. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by Hayes,Nick

See the best price to sell, buy, or rent books by Hayes,Nick. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Teach Yourself Psychology

Teach Yourself Applied Psychology (Teach Yourself: Relationships & Self-Help)

Teach Yourself Psychology (Teach Yourself: Relationships & Self-Help)

Understand Psychology: A Teach Yourself Guide (Teach Yourself: Health & New Age)

Understand Applied Psychology: A Teach Yourself Guide (Teach Yourself: Reference)

The Rime of the Modern Mariner

Woody Guthrie: And the Dust Bowl Ballads

Doing Psychological Research

The Rime of the Modern Mariner

Influencer Marketing: Who Really Influences Your Customers?