Marketing Tourism in South Africa 6e offers a solid foundation in marketing theory applied to the unique context of the tourism industry in South Africa. This updated edition is a definitive source for universities, universities of technology and colleges where courses in Tourism Marketing andEvent Marketing are offered.Marketing Tourism in South Africa 6e is written in a simple and concise style to appeal to both tourism students and practitioners. The text familiarises the reader with the tourism industry in South Africa its statistics, trends, main organisations and role-players.

Marketing Tourism in South Africa

Business & Money

George, Richard

Industries

Oxford University Press

Marketing South African tourism and hospitality

Economics

The text familiarizes the reader with the tourism industry in South African - its statistics, trends, main organizations and role-players. Each chapter is followed by a case study set in a Southern African environment. The new edition makes particular reference to the 2010 FIFA World Cup. The book has updated statistics, new case studies and a brand new chapter on corporate social responsibility.

Marketing South African Tourism

This is the fourth edition of Marketing tourism in South Africa by UCT senior lecturer Richard George. This new and updated edition is suitable for universities, universities of technologies and colleges where Tourism Marketing or Marketing for Tourism is taught. This course is taught mainly at first or second year and sometimes at third year as part of a National Diploma in Tourism Management, a BCom (Tourism) or a post-graduate diploma in Tourism.Up-to-date statistics, analysis of important players, and discussion of key trends ensures the book is at the forefront of local developments in tourism marketing. End-of-chapter case studies and example boxes allow students to grasp the practical applications of the theory to provide real-life current practice. There are also logos, photos, and website which will save lecturers preparation time while familiarizing the student with the landscape of the tourism industry in South Africa.

The market leader in tourism marketing, Marketing Tourism in South Africa 5e is written in a simple and concise style to appeal to both tourism students and practitioners. The text familiarises the reader with the tourism industry in South Africa - its statistics, trends, main organisations and role-players. Each chapter is followed by a case study set in a Southern African environment. Marketing Tourism in South Africa features: - Graphs, tables and figures showing the latest industry trends and statistics - End-of-chapter case studies that explore topical tourism issues - More than 150 vignettes to demonstrate real-life current practice and issues - Logos and photographs of key organisations and role players, and lists of websites to familiarise the student with the tourism industry in South Africa. The updated edition is suitable for universities, universities of technology and colleges where course in Tourism Marketing are offered as part of a National Diploma in Tourism, a BCom (Tourism) or a Postgraduate Diploma in Tourism.

Marketing tourism in South Africa

The new consumer survival kit: Adapted from the series produced by the Maryland Center for Public Broadcasting

Cookbooks, Food & Wine

Little,Brown

A dramatic adaptation of the story about Willy Wonka, his wondrous chocolate factory, and Charlie Bucket's good fortune offers a script complete with stage directions and suggestions for lighting, scenery, and props

Roald Dahl's Charlie and the Chocolate Factory: A Play

Teen & Young Adult

Random House Childrens Books

"Another Round" is a heart-warming account of survival and personal evolution. Richard George weaves an important message through the fibers of his inspirational story: No matter what happens in life, hope is never lost. "Another Round" will make you laugh, cry, and root for a lost boy on his journey to becoming a man.

Another Round

Parenting & Relationships

Independently published

Over its twenty years with president and CEO Rick George at the helm, Suncor Energy went from being Canada's "unluckiest oil company" to a stock market darling and the second-largest publicly traded corporation in the country. Both a contrarian and an optimist, George often made multi-billion-dollar moves despite deep skepticism within the industry. His $2.8-billion expansion into the oil sands ignited massive growth in Canada's most valuable, and controversial, natural resource. And his $19-billion merger with Petro-Canada in 2009 made Suncor a true global player in the rough, big-stakes game of international oil.
All of this from a guy who grew up in a small Colorado ranching town to become one of Canadian business's most transformative figures in a sector fraught with controversy. Rick George is a man of contradictions - both a conservationist and a leading proponent of sustainable development of the oil sands. 
Sun Rise is about leadership, strategy, environmental concerns and boardroom drama; it's also about the future of oil sands development. This is the story of an optimist whose faith in people and innovation leads him to believe that we can overcome today's challenges and continue to advance.

Sun Rise: Suncor, The Oil Sands And The Future Of Energy

Reynolds, John Lawrence

HarperCollins, Publishers

Now available in paperback: The Canadian energy sector’ smost prominent business leader writes about the oil sands and the future of energy
Over its twenty years with president and CEO Rick George at the helm, Suncor Energy went from being Canada’s “unluckiest oil company” to becoming a stock market darling and the second-largest publicly traded corporation in the country. Both a contrarian and an optimist, George often made multibillion-dollar moves despite deep skepticism within the industry. His $2.8-billion expansion into the oil sands ignited massive growth in Canada’s most valuable, and controversial, natural resource. And his $19-billion merger with Petro-Canadain 2009 made Suncor a true global player in the rough, big-stakes game of international oil.
All of this from a guy who grew up in a small Colorado ranching town. Now one of Canadian business’s most transformative figures, in a sector fraught with debate, Rick George is a man of contradictions―both a conservationist and a leading proponent of sustainable development of the oil sands.
Sun Rise is about leadership, strategy and environmental concerns; it’s also about the future of oil sands development. This is the story of a visionary whose faith in people and innovation leads him to believe that we can overcome today’s challenges and continue to advance.

Accounting

See the best price to sell, buy, or rent books by George, Richard. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by George, Richard

See the best price to sell, buy, or rent books by George, Richard. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Marketing Tourism in South Africa

Marketing South African tourism and hospitality

Marketing South African Tourism

Marketing Tourism in South Africa

Marketing tourism in South Africa

The new consumer survival kit: Adapted from the series produced by the Maryland Center for Public Broadcasting

Roald Dahl's Charlie and the Chocolate Factory: A Play

Another Round

Sun Rise: Suncor, The Oil Sands And The Future Of Energy

Sun Rise: Suncor, The Oil Sands And The Future Of Energy