Until very recently, virtually all corporate trainers and instructional designers followed the traditional route to training--they identified their organizations' needs and then prepared and delivered formal event-based programs that were primarily classroom or e-learning based. Several learning professionals still take this way, even though they probably realize it cannot survive much longer. In a fast-paced corporate environment, where customer needs evolve rapidly and competitors bear down harder and faster than ever, training professionals need to learn new pedagogical techniques and incorporate novel delivery systems to remain as contributing members of their organizations.Reputed training professional, Bill Cushard, and corporate veteran, Mitchell Levy know how to train the trainers for this new scenario. In #SUCCESSFUL CORPORATE LEARNING tweet Book02: Critical Skills All Learning Professionals Can Put to Use Today, they share five critical skills that every trainer needs to deliver innovative and cost-effective learning initiatives. They mold their readers' perspectives so that they can think afresh about how to support the businesses they serve. Bill and Mitchell demonstrate why learning professionals need to focus on results rather than activities, understand what businesses expect from any training, and speed up how they deliver training.Readers of Bill and Mitchell's timely new book will build skills that they need to be successful learning professionals for the future. The book clarifies the latest technologies in the field including mobile learning, which is transforming the delivery of education and training. Filled with practical ideas readers can implement in their jobs right away, this book also shares new terminology and state of the art thinking so that readers get current and relevant thoughts and ideas in their areas of expertise.#SUCCESSFUL CORPORATE LEARNING tweet Book02: Critical Skills All Learning Professionals Can Put to Use Today issues an urgent call for workplace learning professionals to learn brand new skills to keep up with a world that is moving faster than ever. This is an invaluable read for every corporate trainer or instructional designer who wants to remain relevant and contributing to his organization. #SUCCESSFUL CORPORATE LEARNING tweet: Critical Skills All Learning Professionals Can Put to Use Today is part of the THiNKaha series whose slim and handy books contain 140 well-thought-out quotes (tweets/ahas).

#SUCCESSFUL CORPORATE LEARNING tweet Book02: Critical Skills All Learning Professionals Can Put to Use Today

Business & Money

Levy, Mitchell

Cushard, Bill

Management & Leadership

THINKaha

People are talking about The Art of Agile Marketing:
The Art of Agile Marketing is an honest look at how to go from zero to agile. It’s a call to action for marketing teams to learn, adjust and improve how they deliver value to their customers and business. The process is never perfect. Bill reassures us that is okay, and sends us on a journey of improvement.
- Nick Muldoon, Product Manager at Easy Agile, signatory to the Agile Marketing Manifesto, and co-founder of the San Francisco Agile Marketing Meetup
Preventing yourself from over-customizing Jira requires forethought and confidence. Bill helps you acquire both. The chapter on mistakes alone is worth one hundred times the cost of the book in saved anguish, stress, and frustration. Superb!!
-Rachel Wright, Certified Jira Administrator and Author of the Jira Strategy Admin Workbook
This book explains clearly why Agile approaches are helpful for marketing teams, and how to make it all happen using Jira and Confluence. Crisp and concise, just the way I like it!
-Matt Doar, Author of Practical Jira Administration: Using Jira Effectively Beyond the Documentation
The Art of Agile Marketing is a helpful and enjoyable read for any marketing professional looking to take their game to the next level in what is an extremely competitive market. 
- Dailius Wilson, VP of Sales &amp; Growth at GetAccept
Agile marketing is art.
I bet you've never heard agile expressed as art before. Certainly not. Agile was developed by software engineers, after all. But agile marketing is art. It is a way of working that helps marketing teams self-organize, collaborate, and produce customer-focused, iterative work. Faster and better. 
Much has been written about agile marketing. There is an agile marketing manifesto, numerous blogs, and several books dedicated to this new category of marketing. Most of this material is excellent. The problem is that what has been written so far about agile marketing covers why and what. Almost none of it explains how to do it.
Until now. 
The Art of Agile Marketing will show you how to:
- Decide whether to use kanban or scrum or both - Set up Jira Software to track all of your marketing initiatives and do it using kanban or scrum - Set up Confluence to create all of your blog posts, web copy, press releases, brochures, ad campaigns, go to market plans, meeting notes, white papers, and other marketing assets - Use Jira Service Desk to turn your marketing team into a service organization for the rest of your organization - Start imperfectly, learn as you go, and continuously refine the art of agile marketing 
You will learn how to implement and adopt agile in Jira Software and Confluence through stories of how an actual marketing team did it, mistakes and all.

The Art of Agile Marketing: A Practical Roadmap for Implementing Kanban and Scrum in Jira and Confluence

Marketing & Sales

Outer Limits Media

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Books by Cushard, Bill