Political Marketing: Principles and Applications

Substantially revised throughout, the third edition of Political Marketingcontinues to offer students the most comprehensive introduction to this rapidly growing field. It provides an accessible but in-depth guide to what political marketing is and how it is used in practice and encourages reflection on how it should be used in the future. New Features and benefits of the third edition: <ul> <li>Fully updated throughout with new research on emerging practices in the field and ethical implications such as the use of big data, authenticity and the limitations of voters as consumers in light of Brexit;</li> <li>A new employability section on political marketing in the workplace;</li> <li>Extensive pedagogical features including new peer-reviewed case studies, democratic debates, and fully updated practitioner perspectives, best practice guides and class discussion points and assessments.</li> </ul> Led by a leading expert in the field and including contributions from other key academics in the field this textbook is essential reading for all students of political marketing, parties and elections and comparative politics.

Business & Money

Lees-Marshment, Jennifer

Conley, Brian

Elder, Edward

Pettitt, Robin

Raynauld, Vincent

Turcotte, André

Marketing & Sales

Routledge

Substantially revised throughout, the third edition of Political Marketing continues to offer students the most comprehensive introduction to this rapidly growing field. It provides an accessible but in-depth guide to what political marketing is and how it is used in practice and encourages reflection on how it should be used in the future. New Features and benefits of the third edition: <ul>
<li>Fully updated throughout with new research on emerging practices in the field and ethical implications such as the use of big data, authenticity and the limitations of voters as consumers in light of Brexit; </li> <li>A new employability section on political marketing in the workplace; </li> <li>Extensive pedagogical features including new peer-reviewed case studies, democratic debates, and fully updated practitioner perspectives, best practice guides, and class discussion points and assessments.</li> </ul>
Led by a leading expert in the field and including contributions from other key academics in the field, this textbook is essential reading for all students of political marketing, parties and elections, and comparative politics.

In his brilliant, much heralded debut novel, Brian Conley tells the tragic tale of Jimmy Love, a very intelligent yet confused ninteen-year-old drug addict/alcoholic, struggling to overcome his demons -- both real and imagined. Set in the 1980's, Jimmy finds himself not only under the influence of various substances but also of the sinister, enigmatic leader of the surrounding underground community -- Piper. The Killer of Love is a metaphor for the evil Piper embodies and Jimmy must find the answer to the question which torments him; is he just another of the Killer of Love's innumerable victims, or has he himself become this monster? 
 The answer holds the key to either his damnation or redemption.

The Killer of Love

Literature & Fiction

United States

Buckhead Pr

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Books by Conley, Brian