"Bill Capodagli and Lynn Jackson's book is all about real magic: stimulating and harmonizing the collective energy of people."Ken Blanchard A Fortune magazine Best Business Book of the Year Walt Disney inspired generations with his creative genius and shrewd business acumen. While delighting us with the magic of Mickey Mouse, he also introduced corporate America to some innovative and brilliant new ways of doing business. And as everyone knows, the Disney companies have grown beyond anything even Walt himself could have imagined. Now this practical, hands-on book takes an in-depth look at Disney's business philosophy and the priciples behind it, demonstrating how today's managers can successfully apply them to their own businessesno matter what the field.

The Disney Way: Harnessing the Management Secrets of Disney in Your Company

Business & Money

Bill Capodagli

Lynn Jackson

Biography & History

McGraw=Hill

Leading at the Speed of Change: Using New Economy Rules to Invigorate Old Economy Companies

Management & Leadership

Los sueños, convicciones y osadía del Walt Disney hicieron nacer personajes cautivadores, parques temáticos y apasionantes relatos que han inspirado la imaginación de generaciones de niños cuya influencia se extiende a todo el mundo...

La Gestion Al Estilo Disney

EDICIONES DEUSTO

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Books by Bill Capodagli