Established as a classic, this book has been written with a jargon-free approach to analyzing the industry, forecasting revenues and expenses, and evaluating plans with break-even and cash flow analysis. This book includes two complete sample business plans, updated references and resources, an expanded marketing section, a sample partnership agreement, checklists, worksheets, and more.

The Business Planning Guide: Creating a Plan for Success in Your Own Business

Business & Money

Bangs, David H.

Business Development & Entrepreneurship

Dearborn Trade Pub

the business planning guide: creating a plan for success in your own business

Management & Leadership

Upstart Publishing

“The Business Planning Guide… works because it’s focused and simple.” —Forbes Magazine “Key Bank has referred people to The Business Planning Guide for years. Bangs’s no-nonsense style takes the intimidation out of the business planning process.” —Jayne Crosby-Giles, Senior Vice President and Area Sales Manager, Key Bank “The Business Planning Guide is a classic of American entrepreneurial literature.” —David BenDaniel, Professor, Johnson Graduate School of Business, Cornell University For anyone considering venturing into the unknown waters of starting or managing a business, having a voice of experience at hand can mean the difference between a safe journey and shipwreck. Too many new ventures start with neither compass nor map—highly inadvisable in such an important undertaking. New and existing businesses alike need tools for business analysis, financial forecasting, and budgeting guidelines to grow and prosper. Although these terms sound technical, the practical, proven, and real-life advice offered in this all-new ninth edition of The Business Planning Guide makes the jargon come alive. If you are an entrepreneur or manager wanting to launch and grow your venture on more solid financial footing, these are the step-by-step strategies you need to compile a complete business plan and financing proposal. The Business Planning Guide provides three complete sample business plans and offers expert guidance, including information on how to: • Collect relevant information from inside and outside your company. • Analyze current market conditions as well as your business’s strengths, weaknesses, and opportunities. • Determine the appropriate amount and kinds of financing you will need. For businesses small or large, for-profit or non-profit, author David H. “Andy” Bangs, Jr., offers his business philosophy: “The thrill comes in making a business grow, serving more customers, trying out new ways to deliver value to them, and watching your employees grow and develop.”

The Business Planning Guide

Kaplan Publishing

Get Hands-On, Proven Marketing Basics with This “Bible” of Business MarketingMarketing is the lifeblood for succeeding in business. What venture can survive without customers? Every business, whether large or small, has to understand who its customers are and how to sell to those customers cost-effectively, be it products or services.
This all-new sixth edition of the marketing classic, The Market Planning Guide, contains everything needed to develop comprehensive, customized marketing plans and effective and focused marketing strategies for every size business—from sole proprietors to Fortune 500 companies. Readers will learn the questions to ask in order to create their own outline for a comprehensive marketing plan, including targeting the most profitable customers, standing out from the competition, pricing to maximize profits, and selling that yields results.
From mastering the basics to applying marketing principles to the actual marketing plans of two different companies, this user-friendly workbook gets readers up-to-speed fast, and:
• Generates solutions to customer-retention issues using Web tools.
• Delivers a simple process for creating and supporting sales forecasts.
• Identifies differences in marketing for smaller ventures versus larger companies.
• Enhances growth opportunities using the Internet for information sharing and troubleshooting. 
The Market Planning Guide is the most comprehensive, yet easy-to-use marketing planning tool available. Author David H. “Andy” Bangs outlines what’s at the heart of marketing an enterprise: the thrill of making a business grow, serving more customers, trying new ways to deliver value to customers, and watching employees grow and develop.

Market Planning Guide

Personnel Planning Guide: Successful Management of Your Most Important Asset

Upstart Pub Co

The only way to win cash flow game is to understand how your business is doing, accurately predict future capitol requirements. The book shows you the common techniques used by financial managers and provides worksheets to help you practice how to track your company's progress.

The Cash Flow Control Guide: Methods to Understand and Control the Small Business' Number One Problem

An instructor's manual for using the Business planning guide: To help you design and run small business classes and workshops

Upstart

Managing by the Numbers: Financial Essentials for the Growing Business

Finance

Editors of "Common Sense" help provide information for marketing small businesses.

Creating Customers: An Action Plan for Maximising Sales, Promotion and Publicity for the Small Businesss

Building Wealth: Personal Finance for Business Owners

Economics

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Books by Bangs, David H.