The focus of Technical Writing for Engineers and Scientists is to teach engineering students the skill of technical writing. The book is unique in that it gets to the point, uses practical outlines throughout, and shows students how to produce the most common technical documents step by step. This title is useful for instructors looking to incorporate writing assignments into their already-packed classes, and for students looking for the nitty-gritty details about what they need to do to get the writing project done in their engineering and science classes.\nThis edition is available with Connect, including the Writing Assignment Tool. Instructor Resources for this title include: 
Instructor's Manual, Accessible Lecture PPTs, and Image PPTs.

Technical Writing for Engineers & Scientists

Engineering & Transportation

Aune, Jeanine Elise

Potter, Leslie A.

Finkelstein,Leo

Engineering

McGraw=Hill

Business and Administrative Communication 12e is Flexible, Specific, Interesting, Comprehensive, and Up-to-Date. Business and Administrative Communication 12e takes a situational approach to audience, purpose and context, empowering students to shape their messages appropriately for all channels and purposes.BAC Is FlexibleThe 12th edition of BAC, like its predecessors, is flexible. You can choose the chapters and exercises that best fit your needs: in-class exercises, messages to revise, problems with hints, and cases presented as they’d arise in the workplace. Many problems offer several options: small group discussions, individual writing, group writing, or oral presentations.BAC Is SpecificThe 12th edition of BAC retains specificity in its strategies, guidelines, and examples. It includes both annotated examples and paired good and bad examples. BAC Is InterestingAnecdotes and examples from a variety of fields show business communication at work. BAC Is ComprehensiveBAC covers international communication, communicating across cultures in this country, ethics, collaborative writing, organizational cultures, visuals and data displays, and technology as well as traditional concerns such as style and organization. Assignments offer practice dealing with international audiences or coping with ethical dilemmas. Analyses of sample problems prepare students to succeed in assignments. BAC Is Up-to-DateThe 12th edition of BAC incorporates the latest business communication research and cases.

Business and Administrative Communication

Business & Money

Mackiewicz, Jo

Locker, Kitty O.

Kienzler, Donna S.

Skills

About the Author\nKitty O. Locker was an Associate Professor of English at The Ohio State University, where she taught courses in workplace discourse and research methods. She received her B.A. from DePauw University and her M.A. and Ph.D. from the University of Illinois at Urbana. She also wrote Business and Administrative Communication (6th ed., Irwin/McGraw-Hill, 2003), The Irwin Business Communication Handbook: Writing and Speaking in Business Classes (1993), and co-edited Conducting Research in Business Communication (1988). Her consulting clients included URS Greiner, Abbott Laboratories, the Ohio Civil Service Employees Association, AT&T, and the American Medical Association. In 1994–95, she served as President of the Association for Business Communication (ABC). From 1997 to 2000, she edited ABC’s Journal of Business Communication. She received ABC’s Outstanding Researcher Award in 1992 and ABC’s Meada Gibbs Outstanding Teacher Award in 1998.\nJo Mackiewicz is a Professor of Rhetoric and ProfessionalCommunication at Iowa State University. Her research has been published in arange of journals, including Journal of Business and TechnicalCommunication, Technical Communication Quarterly, IEEE Transactions onProfessional Communication and the WAC Journal. With IsabelleThompson, she wrote Talk about Writing: The Tutoring Strategies ofExperienced Writing Center Tutors. She also wrote The Aboutness ofWriting Center Talk: A Corpus-Driven and Discourse Analysis and WritingCenter Talk over Time: A Mixed-Method Study. The latter won theInternational Writing Center Association’s 2019 Outstanding Book award.\nJeanine (Jenny) Elise Aune is a Teaching Professor and the Director of ISUComm Advanced Communication (AdvComm) program at Iowa State University (ISU). She has an M.A. and Ph.D. from the University of Wisconsin-Madison and has been teaching writing in the Department of English at Iowa State University since 1999. She was the Coordinator of ISU’s Learning Community (LC) English links for 11 years. Her responsibilities included helping linked discipline faculty communicate their expectations for students’ communication skills to English instructors, and helping English instructors re-design writing classes to help students develop those skills. The number of LC-linked English sections more than doubled during her tenure. She has been directing or co-directing the Advanced Communication program since 2011. She has worked with stakeholders across campus to build standardized curricula for the program’s four courses―business communication, proposal and report writing, biological communication, and technical communication―in both face-to-face and online mediums. These four courses are taught by ~40instructors in ~200 sections and enroll ~4,800 students every academic year. Most recently, the online business communication course earned QM certification1 at 97%, and the online technical communication course earned QM certification at 98%.\nDonna S. Kienzler is a Professor Emeritus of English at IowaState University, where she taught in the Rhetoric and ProfessionalCommunication program. As the Director of Advanced Communication, she oversawmore than 120 sections of business and technical communication annually. Shewas also an Assistant Director of the university’s Center for Excellence inLearning and Teaching, where she taught classes, seminars, and workshops onpedagogy; directed graduate student programming; and directed the PreparingFuture Faculty program, a career-training program for graduate students andpostdoctoral fellows. Her research focused on pedagogy and ethics.

Connect Access Card for Business and Administration

Loose-leaf for Business and Administrative Communication

About the Author\nJo Mackiewicz is a Professor of Rhetoric and ProfessionalCommunication at Iowa State University. Her research has been published in arange of journals, including Journal of Business and TechnicalCommunication, Technical Communication Quarterly, IEEE Transactions onProfessional Communication and the WAC Journal. With IsabelleThompson, she wrote Talk about Writing: The Tutoring Strategies ofExperienced Writing Center Tutors. She also wrote The Aboutness ofWriting Center Talk: A Corpus-Driven and Discourse Analysis and WritingCenter Talk over Time: A Mixed-Method Study. The latter won theInternational Writing Center Association’s 2019 Outstanding Book award.\nJeanine (Jenny) Elise Aune is a Teaching Professor and the Director of ISUComm Advanced Communication (AdvComm) program at Iowa State University (ISU). She has an M.A. and Ph.D. from the University of Wisconsin-Madison and has been teaching writing in the Department of English at Iowa State University since 1999. She was the Coordinator of ISU’s Learning Community (LC) English links for 11 years. Her responsibilities included helping linked discipline faculty communicate their expectations for students’ communication skills to English instructors, and helping English instructors re-design writing classes to help students develop those skills. The number of LC-linked English sections more than doubled during her tenure. She has been directing or co-directing the Advanced Communication program since 2011. She has worked with stakeholders across campus to build standardized curricula for the program’s four courses―business communication, proposal and report writing, biological communication, and technical communication―in both face-to-face and online mediums. These four courses are taught by ~40instructors in ~200 sections and enroll ~4,800 students every academic year. Most recently, the online business communication course earned QM certification1 at 97%, and the online technical communication course earned QM certification at 98%.\nDonna S. Kienzler is a Professor Emeritus of English at IowaState University, where she taught in the Rhetoric and ProfessionalCommunication program. As the Director of Advanced Communication, she oversawmore than 120 sections of business and technical communication annually. Shewas also an Assistant Director of the university’s Center for Excellence inLearning and Teaching, where she taught classes, seminars, and workshops onpedagogy; directed graduate student programming; and directed the PreparingFuture Faculty program, a career-training program for graduate students andpostdoctoral fellows. Her research focused on pedagogy and ethics.\nKitty O. Locker was an Associate Professor of English at The Ohio State University, where she taught courses in workplace discourse and research methods. She received her B.A. from DePauw University and her M.A. and Ph.D. from the University of Illinois at Urbana. She also wrote Business and Administrative Communication (6th ed., Irwin/McGraw-Hill, 2003), The Irwin Business Communication Handbook: Writing and Speaking in Business Classes (1993), and co-edited Conducting Research in Business Communication (1988). Her consulting clients included URS Greiner, Abbott Laboratories, the Ohio Civil Service Employees Association, AT&T, and the American Medical Association. In 1994–95, she served as President of the Association for Business Communication (ABC). From 1997 to 2000, she edited ABC’s Journal of Business Communication. She received ABC’s Outstanding Researcher Award in 1992 and ABC’s Meada Gibbs Outstanding Teacher Award in 1998.

GEN COMBO LL BUSINESS & ADMINISTRATIVE COMMUNICATION; CONNECT ACCESS CARD

Business Communication supports the high standard of business communication that is relevant to today’s modernized workplace. While staying true to its tradition, the 13th edition vastly streamlines and updates the chapter content and organization, making the text more elegant and usable. The text’s foundation is its rhetorical approach, underscoring in each chapter the importance of analyzing each communication situation in terms of audience, purpose, and context. This approach empowers students to shape their messages effectively―no matter the channel. Besides numerous chapter-ending exercises, McGraw Hill's Connect provides exercises that further reinforce the concepts.

Business Communication

ISE Business and Administrative Communication

Kienzler Professor, Donna S.

Education & Reference

Loose-leaf for Business Communication

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