The value of effective proofreading cannot be overstated, but formal training in this important area is often bypassed. Practical Proofreading serves as a comprehensive how-to guide on the art of effective proofreading. Because proofreading involves more than just a knowledge of grammar and punctuation, this book reviews the fundamentals--from environment and reading styles through the use of proofreading symbols and marginal notes--and offers exercises to help you develop the skills to produce documents that are crisper, more cohesive, and error-free.

Practical Proofreading

Science & Math

Matthew Willen

Willen, Matthew

Technology

PIA/GATFPress

Sales management from a leadership perspective with particular emphasis on attracting, supervising, and retaining print salespeople. Time-proven suggestions are made on how to meet this leadership challenge and improve prospects for career growth and development.

Managing Mavericks: The Official Printing Industry Guide to Effective Sales Management

Business & Money

Leslie J. Ades

Marketing & Sales

Desktop Publishing Primer

Arts & Photography

Hal Hinderliter

Graphic Design

Designed to help printing professionals make useful recommendations to their customers, this book--newly revised and expanded--takes a detailed look at the variety of final operations in the printing process.

Binding, Finishing and Mailing: The Final Word

Computers & Technology

Dave Clossey

Jean-marie Hershey

Marty Anson

T.J. Tedesco

Graphics & Design

The book offers common-sense insights and practical advice to help make your flexographic printing operations safer, more efficient, more productive, and more profitable. Combining a scientific approach with a sense of humor, the author dispels some myths prevalent in the industry, highlights some of the good ideas and best practices that make flexographic print shops successful, and provides examples of the devastating effect that cutting corners often has on profitability. The author's humor is evident in the titles of the chapters in Common-Sense Flexography: Introduction; Flexo redefined; All aboard the ink train; The leading edge of ink doctoring technology; Making an impression with plates; Rolling with the ink flow; Not just idler chatter; The role of the anilox; Mommy, where do anilox rolls come from?; No magic to anilox roll selection; The direct on cleaning anilox rolls; How long should an anilox roll?; A systematic approach to quality; Pressroom safety is no accident; Environmentally friendly flexo; Pressroom management; A case study in doing it right The book concludes with a comprehensive flexography troubleshooting chart and a glossary of terms.

Common-Sense Flexography: A User's Guide to Improved Pressroom Productivity

David J. Lanska

Chemistry

Need a crash course on PDF for print production? The PDF Print Production Guide is back with its easy-to-follow, how-to format that takes the mystery out of creating print-perfect PDF files. The third edition explores the problems, solutions, tools, and techniques specific to using PDF in prepress with Acrobat 8 in eight thorough chapters covering: Basics of PDF, Creating Print-perfect PDFs, PDF and Operating Systems, PDF Production Tools, Automating PDF, PDF In the Trenches, PDF Forms, and References.

PDF Print Production Guide

Joseph Marin

Julie Shaffer

Web Development & Design

In today's competitive environment, it is mandatory for printers to find new ways to reduce costs, waste, and setup time while adding value to the products they offer their customers. Lean manufacturing is the solution! By examining proven techniques, Lean Printing: Pathway to Success shows the benefits that come from engaging the entire workforce in recognizing value-adding processes and eliminating waste whether that means wasted material, wasted motion, or wasted time. Specifically, Lean Printing examines: The history and foundations of Lean manufacturing; the 5S method sort, straighten, shine, standardize, and sustain; setup reduction; total productive maintenance; how to build in quality at the source; visual management; Kaizen continuous improvement; value-stream mapping; incorporating consistent flow in the printing process.

Lean Printing: Pathway to Success

Kevin Cooper

Malcolm G. Keif

Kenneth L. Macro Jr.

Management & Leadership

The package is the product it not only protects the contents and conveys information, but it must also sell itself! Package Printing, Second Edition is the definitive guide to this ubiquitous graphic communication medium. This book, written for the package buyer, the printer, the artist and designer, the supplier of printing equipment and materials, and students of printing and packaging, can be used as a reference, textbook, or training tool. In addition to a comprehensive glossary of packaging, 190 illustrations, and 70 tables, the book includes 14 chapters on a wide range of topics.

Package Printing, 2nd Edition

Dr. Nelson R. Eldred

Biography & History

Dr. Levenson, the department head of Graphic Communication at California Polytechnic State University, authored Introduction to Graphic Communication specifically for students, but given its broad-based approach to graphic communication, its content can be just as helpful to any professional who wants to gain a more thorough understanding of graphic arts, printing, design, publishing, and related fields. In addition to providing historical examinations of common and uncommon printing and graphic communications practices, Introduction to Graphic Communication offers a comprehensive background on the development and uses of the Internet, World Wide Web, and telecommunications. This book also includes a detailed examination of technological transitions, how new technology can be effectively implemented, and sustainability practices.

Introduction to Graphic Communication (46.65%)

Harvey Robert Levenson Ph.D.

Regardless of your place in the printing and graphic communications industry, this book will be an excellent reference tool to help you better communicate. Become familiar with the terminology you need to know to be a successful printing and graphic arts professional. This fourth edition includes over 3,500 terms from its previous iteration as well as the latest vocabulary pertinent to the industry.

Glossary of Graphic Communications, 4th Edition

Joe Deemer (Revised by)

Reference

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