Theory of the Growth of the Firm

Biographies & Memoirs

Penrose, Edith Tilton

Professionals & Academics

M.E. Sharpe, Inc.

A clear, accessible analysis of the worsening distribution of income and wealth in America.

The Coming Class War and How to Avoid It: Power, Conflict and the Consequences of Middle Class Decline

Business & Money

Strobel, Frederick R.

Economics

How Asia Got Rich (Pacific Basin Institute Book)

Within a few short months in 1997, Asian economies that had been considered not only healthy but "miraculous" suddenly fell off a precipice as investors withdrew massively first from Asian currencies and, in rapid order, from equity markets across the region. On October 27 1997, the turmoil in Asian markets spooked Wall Street in the largest single-day decline in history, a drop of 550 points. It was predicted that the Asian crash could drive the US trade deficit from $191 billion to $300 billion by 1998, creating huge new tensions in relations with some of the largest US trading partners. These wrenching changes, following a generation of success, raise numerous questions about the steps that led to the crisis, its likely outcome and the limits and constraints of "Asian capitalism". Edith Terry presents a blow-by-blow account of the crisis, beginning with the 1996 collapse of the Bangkok Bank of Commerce. In her overview, she links the fall of the Asian miracle with the theme of globalization, arguing that the crisis demonstrates the urgency of dismantling restraints to trade, investment, and financial services, and that the United States should take leadership in pushing for new and sweeping reform through the World Trade Organization and in bilateral negotiations with its trading partners. The final section of the book deals with the rise of the "Asian miracle" - how the myth was created, who created it, why it succeeded for so long - and is informed by analysis of the Japanese prototype.

How Asia Got Rich: Japan, China, and the Asian Miracle (Pacific Basin Institute Book)

Terry, Edith

Introduction to Japanese Politics

A broad-ranging text offering students an appraisal of the successes and failures of this much scrutinized society. This third edition also covers the period of 1995-1999, a time when Japan experienced much political and economic change.

History

Hayes, Louis D.

Asia

<p>Although Roosevelt had no single plan to alter Congress's role, the incremental changes adopted during the New Deal transformed Congress. Examining the immediate reactions of groups in Congress and beyond, and the long-term effects, this study offers insights into a key period in US politics.</p>

The M.E.Sharpe Library of Franklin D.Roosevelt Studies: Volume 1: Franklin D.Roosevelt and the Shaping of American Political Culture (M.E. Sharpe Library of Franklin D. Roosevelt Studies, V. 1)

Nancy Beck Young

<p>Based on biographical data on more than 2,500 individuals in China's thirty provincial units from the beginning of the People's Republic in 1949, this is the most comprehensive and systematic treatment of China's provincial leaders ever published. The study presents detailed accounts of four categories of provincial leaders - party secretaries, deputy party secretaries, governors, and vice governors - including age, gender, nationality, hometown, education, party membership, and length of membership. It also traces the careers of these leaders in terms of promotion, demotion, transfer, and retirement. And using sophisticated statistical analysis, it links the political mobility of these leaders to the economic performance of their provincial units.</p>

Chinese Provincial Leaders: Economic Performance and Political Mobility Since 1949 (Studies on Contemporary China)

BO, ZHIYUE

Americas

Although the use of humor in advertising has its origins in the early days of the business, its widespread use as an advertising strategy is a more recent phenomenon. This is the first book-length, fully integrated discussion [illegible] this popular advertising technique. Well written and filled with interesting examples, Humor in Advertising draws on extensive serious research [illegible] the use of humor from the fields of Advertising and Marketing, as well as Psychology, Mass Media, and Communications Studies. The authors are careful to point out not only the benefits, but also the potential in advertising's attempts at humor, as advertisers continue to use humorous message to break through the [illegible] of proliferating ads, and the line between advertising and entertainment is further blurred. No other book provides such a comprehensive and wide-angled analysis of this important topic. It is essential reading for scholars and researchers in the field, as well as for advertising agency account planners and creative directors.

Humor in Advertising: A Comprehensive Analysis

Gulas, Charles S.

Weinberger, Marc G.

Marketing & Sales

Go Figure! New Directions in Advertising Rhetoric

Reference

Ed. by Edward F. McQuarrie and Barbara J. Phillips

Words, Language & Grammar

Managing Information in the Public Sector

This first-of-its-kind survey covers both the basics of information technology and the managerial and political issues surrounding the use of these technologies. Unlike other works on information systems, this book is written specifically for the public sector and addresses unique public sector issues and concerns. The technical basics are explained in clear English with as little technical jargon as possible so that readers can move on to informed analysis of the public policy issues surrounding government's use of MIS. This practical tool includes end of chapter summaries with bridges to upcoming chapters, numerous boxed exhibits, thorough end-of-chapter notes and a bibliography for further reading.

White, Jay D.

Management & Leadership

Empirical Post-keynesian Economics

Richard P. F. Holt

Steven Pressman

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Books by M.E. Sharpe, Inc.