Do you want to survive, or do you want to thrive? Leading your association into the future means understanding that the rules have changed.In his 25] years of working as a partner to both associations and some of the biggest, most forward-thinking for-profit companies, author James E. Meyers has seen all sides of the strategic planning spectrum: organizations that face the future by hiding in the corner, hoping it'll all go away, and those that careen headfirst into a fail-fast approach. For many associations, success comes in the gray area in between.To be truly future-focused, you need your members to think about you as providing a service they need, one that they are unwilling to do without.How do you do that? You make your association essential to your members' lives--and that means positioning yourself differently than you ever have.In this book, Meyers explains how association leaders can think bigger, inserting their organizations into the most pressing issues of our day to be on members' minds all the time. Association leaders will learn:   Why asking how to stop slipping membership is the wrong question--and what the right question is to jump-start a future-focused transformation strategy    How to frame your mission in a new way, one that's inextricably linked to your industry's biggest, most pressing issues and an increasingly complex world   Why storytelling is one of the most important skills for today's association leaders   How to attract and communicate with a tech-savvy, always-on, mission-driven younger population   Why you should be talking to people who may have never heard of you--like the broader public--and how to do that   How to inspire your staff to think bigger--and what to do if some of them will never become inspired   The metrics you must be tracking to evaluate and optimize your strategy

Becoming Essential: For associations, the question is: Do you want to survive, or do you want to thrive?

Business & Money

UNKNOWN

Management & Leadership

Imagination Publishing

This inspirational book is a four time award winning book that will captivate you as it takes you to the core of our very existence! It is based on the discoveries of the Hubble telescope and takes you on an awe-inspiring journey revealing how Hubble has captured the Greatest Cinematic Drama in human history; confirming what both Einstein and Newton concluded about our Universe!

Hubble Reveals Creation: By an Awe-Inspiring Power

Religion & Spirituality

Paul Hutchins

Christian Books & Bibles

Becoming Essential printing for SHRM conference.
Do you want to survive, or do you want to thrive? Leading your association into the future means understanding that the rules have changed.
In his 25+ years of working as a partner to both associations and some of the biggest, most forward-thinking for-profit companies, author James E. Meyers has seen all sides of the strategic planning spectrum: organizations that face the future by hiding in the corner, hoping it'll all go away, and those that careen headfirst into a fail-fast approach. For many associations, success comes in the gray area in between.
To be truly future-focused, you need your members to think about you as providing a service they need, one that they are unwilling to do without.
How do you do that? You make your association essential to your members' lives--and that means positioning yourself differently than you ever have.

Becoming Essential SHRM Edition

James E. Meyers

SOUL OF AFRICA Soul of Africa (Korean Edition)

Gil Soo Ham

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Books by Imagination Publishing