This book describes in detail the operation of a range of promotional ideas which can be undertaken by entrepreneurs who own their own small business and who cannot afford to pay for outside help. The promotions are all fairly easy for the average person to undertake. They are relatively inexpensive and have all proved highly successful in the past. By following the guidelines, you will avoid possible pitfalls and develop the confidence to undertake the sorts of ventures you would never have dared tackle before.  This is not a complicated guide to professional marketing. It is a compendium of simple promotional ideas designed to help small and very small companies to create awareness of themselves and their products.  As well as practical advice the book contains over 45 ideas for cheap and effective business promotions from consumer competitions to internet word-of-mouth.  If you follow the instructions, we are confident that you will enjoy your new activity and find it rewarding from every point of view.

Marketing Ideas for the Small Business

Business & Money

Sterrett, P.W.

Sterrett, Paddy

Sterrett, Patricia

Marketing & Sales

Global Management Enterprises, LLC

This is the next in the extraordinarily successful series of books by Mike Pegg, the acclaimed guru of mentoring and personal development. Everyone would like to be able to find work that they enjoy and excel at. How can you do what you do best and become a 'Class Act'? Class Act is a phrase used to describe somebody who consistently does great work - then adds that touch of class. Such people deliver the goods at crucial moments. They are at their best when it matters. How do they make this happen? It doesn't just happen by hoping for it, but there are concrete things that you can do to help get there. A key part of becoming a Class Act is finding your 'A' talent - something that you are very good at and like doing. It goes had in hand with the next steps of developing your character, competence, consistency and creativity. Finally, you add that touch of class. Faced by a challenge at special moments, Class Acts become very calm. Things seem to go 'slowly yet speedily'. Finalizing their picture of perfection, they concentrate on the process as much as the prize. Sometimes they produce magical work. Sometimes they produce a solution that seems stunningly simple, but therein lies its genius. How can you do such great work? This is a book that will show you just how to develop yourself and your 'A' talent and become a Class Act. It is filled with practical tips, ideas, and exercises to take you step by step along the road to success. The information in the book has the power to let you change things for the better starting from day one. The book is direct, very helpful, and is written in an easy to understand terms and comes complete with an appendix full of extensive questions to find out just where you stand.

The Class Act Book

Pegg, Mike

Job Hunting & Careers

Emotional Selling is a very practical book that is, easy to read, informative, and will provide anyone that reads it exactly what they need to know to sell successfully. It gets right to the point and will help any one interested in selling to focus on what is important. Not only does the book provide the keys to success but it also provides quick summary charts to allow you to use the book as a quick reference before any sales call or meeting. It has been estimated that 80% of all buying decisions are based on emotion. The key to successful sales is making the right connection with the customer, and extracting the right emotional response. The book sets out a tried and tested technique to achieve this objective by thinking, acting and responding on the basis of emotion. This book will enable readers dramatically to improve their sales performance, and enjoy it at the same time... David Yule has created a dynamic guide to using "emotional intelligence" in selling. The book shows how these groundbreaking new principles can be applied to create rapport and achieve sales with even the most difficult of customers. If you want to improve your own or your organizations sales performance then this book. Not only will you see immediate results, but you'll have fun along the way.

Emotional Selling: Using Emotional Selling to Get Sales

Yule, David

This humorous, insightful and highly practical book is a must for anyone involved in speaking at events, those considering making the step to becoming a speaker, and especially for those who are professional keynote speakers and trainers.  Wide-ranging in its content, the book explains the key qualities needed for successful speakers striving for excellence, preparation and content, platform skills, building a business and working with bureaus and agents. With contributions from some of the world's top speakers in different areas of expertise, you will be left feeling inspired to pursue the way to excellence as a speaker. This book is clear, direct, and provides very useful information and tips about presentation skills and the world of the professional speaker. It is meant to encourage,challenge and refresh speakers at all levels and hopefully to stir up a passion for excellence. It will also refresh principles for continuing on the way to excellence for those already established in the speakers' market. There's also a chapter especially written for teachers and pupils to give guidelines on the key elements of a presentation.  The tips and practical steps in this book will definitely make you a better and more polished speaker. Whether you are a professional speaker, a teacher, or someone who has a presentation to give, you will be glad you read this book.

Is There a Speaker in the Room? The Practical Guide to Public Speaking Excellence

Reference

Hammond, Libby

Words, Language & Grammar

Success with Psychometric Testing

Politics & Social Sciences

Derrick White

Social Sciences

Trust Me: The Complete Guide to Success by Becoming a Trustworthy Adviser

Buist, Ken

Industries

See the best price to sell, buy or rent books by the Global Management Enterprises, LLC publisher. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by Global Management Enterprises, LLC