Whether it's co-worker crazies, pouty personnel, or bad boss blues, Dear Jean: What They Don't Teach You at the Water Cooler has the answers! In a lively, approachable question and answer format, Jean Kelley, America's Workplace Coach answers actual questions submitted to her throughout her 20+ years of owning a successful, staffing and consulting firm. The sneak peek Dear Jean gives you into the lives of people in the office, will make you laugh out loud, and more importantly, it will make you think. No rocks in the road are left unexposed. From the death of a co-worker's child to the not-so-secret office affair, Jean's answers take touching, informative, and humorous turns. She strides fearlessly through the workplace addressing the multitude of challenges every working person faces-too often alone. Working from both sides of the desk, Jean Kelley guides her readers into new avenues of self-expression, interaction, and communication between co-workers, employees, and bosses.

Dear Jean : What They Don't Teach You at the Water Cooler

Business & Money

Kelley, Jean

Skills

Atwood Pubns

Crackerjack Positioning, Niche Marketing Strategy for the Entrepreneur, shows you how to develop a unique market niche, and tells you how to capitalize on it. You'll see the effectiveness of a core marketing message that is in harmony with what your prospect already knows. You'll learn how to deliver your message in the same way. Crackerjack positions are simple which allows you to easily adapt to the changing marketplace. You'll see how others have done that and learn how you can be just as versatile. 
Jay Conrad Levinson, author of the Guerrilla Marketing series, wrote the forward and says in part, "Rarely have I encountered a book that puts forth such valuable information in such a readable and engaging manner." 
The University of Massachusettes and the University of Pennsylvania have used it as a marketing text book.

Crackerjack Positioning : Niche Marketing Strategy for the Entrepreneur

Reynolds, Don

Management & Leadership

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