<p>MARKETING ESSENTIALS FOR START-UPS was put together to give the entrepreneur a fighting chance. It is immediately after take-off that most new businesses are vulnerable. Many times businesses close for reasons the owner knew nothing about. They blame it on the economy. They blame it on the competition. They blame it on the labor force. But it never could have been THEM! More times than not--it was. The overall zeal of running your own business & doing it your own way, is well, just that--yours! You get a great idea for a business, hang a sign on the door, & start selling. Unfortunately, in these days when more than half of all businesses are bankrupt or closed within the first year, your way better be more than just "shooting from the hip" when the doors open in the morning. MARKETING ESSENTIALS FOR START-UPS is a practical guide for implementing a sound business & marketing plan. It includes chapters on Direct Mail, Press Releases, Distribution, Research, Telemarketing, & more. Includes sample plans & agreements for easy editing. Order from Ashley Press, 1911 Sheffield Court, Severn, MD 21144; 410-551-7126.</p>

Marketing Essentials for Start-Ups & New Business

Bartlett, Jay Jason

Business & Money

Ashley Pr

<p>A big toe is a seemingly unimportant part of the body. But try to walk without it. Try to have a church service without lights or drive a car without oil...Faith in God does not protect a believer from tradegy. Faith in God only protects a believer from despair. A serious illness or accident can be an awful thing, but it becomes a little less awful when we believe that God will stay with us and help us to endure the pain...</p>

One Step More: The Life and Work of Father Joseph C. Martin

Biographies & Memoirs

Maher, Jane

Leaders & Notable People

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Books by Ashley Pr