This guide introduces the legal regimes of copyright and trademark in a museum context and offers museums a series of best practices for identifying and administering intellectual property. Topics discussed include copyright law, trademark law, the World Wide Web, and licensing. Intended to help museums make informed, careful decisions about copyright and trademark, including establishing institutional policy and procedures. Developed based on input from the museum field and from museum and legal professionals experienced in intellectual property issues. Produced in collaboration with the J. Paul Getty Trust and funded by the Pew Charitable Trusts. A resource for individuals working in museums of all types and sizes.

A Museum Guide to Copyright and Trademark

Arts & Photography

Business of Art

American Alliance of Museums Press

Almost a century ago, museum pioneer John Cotton Dana (1856-1929) was advising museums to reach out to underserved audiences and "be of direct and useful service" to their communities. The founder of the Newark Museum, Dana was surprisingly prescient for his day, writing about such issues as museum-school-library collaborations, marketing and promotion, and informal learning in museums. Dismissing the idea that the museum's sole mission is to safe-guard the world's treasures, Dana believed that museums should strive to enrich people's everyday lives. Includes an annotated bibliography.

The New Museum: Selected Writings by John Cotton Dana

Dana, John Cotton

History

A must-have reference book for every museum, the Guide helps your institution develop the set of expectations and responsibilities for staff and management, from hiring practices, health benefits, and employee performance appraisals to policies on equal employment opportunity and racial/sexual harassment. Includes sample handbook statements, relevant federal laws, and more.

The AAM Guide to Writing an Employee Handbook

Chin, Paul L.

Reference

Slay the financial dragon of a slumping economy and falling revenues with this valuable arsenal of strategies and tactics for fiscal success. Gain the competitive edge as you learn the latest trends and forecasts from experts in the areas of individual and corporate giving, earned revenue and investment, travel and tourism, and state and local funding. Slaying the Financial Dragon's 10 authors discuss the mega-trends that are changing the face of fund raising, tell you how to talk to local officials about your funding needs, analyze the current state of the travel and tourism industry, and much more. Originally presented at AAM's "Slaying the Financial Dragon" seminar in November 2002, these practical, clearly stated articles present case studies and offer expert advice on how museums can best meet today's daunting financial challenges.

Slaying the Financial Dragon: Strategies for Museums

Museum financial characteristics often are shaped by discipline: art museums obtain much of their income from private giving while natural history/anthropology museums are more likely to be funded by government sources. To help museums evaluate their operations accurately, this publication takes data from AAM's national financial survey and re-analyzes the statistical information according to institution type. Designed to be used with 2003 Museum Financial Information, which provides a complete overview of the national data, its analysis, accuracy, and usefulness.

Data By Discipline: 2003 Museum Financial Information

Business & Money

Finance

A new museum environment is taking shape in America, states author Bonnie Pitman. Art museums are becoming forums for the discussion of new ideas, places where people can interact and learn from one another. This book explains how this transformation is occurring in a nationwide test group of 11 art museums. Supported by The Pew Charitable Trusts' Program for Art Museums and Communities, these museums were able to think creatively about enhancing the quality of the visitor experience and expanding service to their communities. Though the routes they took were different, from community-based artist residencies to fundamental changes in board/staff attitudes, all became institutions where learning, flexibility, and innovation are integral parts of the organizational culture.

New Forums: Art Museums and Communities

Pitman, Bonnie

Hirzy, Ellen Cochran

Collections, Catalogs & Exhibitions

Do you have an institutional plan? Do you refer to it often, or does it sit on a shelf gathering dust? At a time when funding agencies are placing greater emphasis on evidence of sound and clearly identified goals, institutional planning is becoming increasingly important. Now this new book lets museums in on the secrets of the planning process. Learn how to create a fully integrated, living document; involve all relevant stakeholders and interests - board, staff, community, in the planning process, and ensure that you can allocate sufficent resources at strategic times. Features museum-specific case studies, sample documents, and advice from experts, originally presented at AAM's popular "Secrets of Institutional Planning" seminar in June 2003.

Secrets of Institutional Planning

Industries

This special anniversary collection, published on the occasion of AAM’s centennial, features cartoons from The New Yorker from 1930 to 2005. The selections enclosed depict the silent humors of the museum experience, the funny ways in which we use museums as a space to interact and react.

A Masterpiece: The Museum Cartoon Collection

American Association of Museums

Features financial trend analysis from 2000-2005 from museums that answered both the 2002 and 2005 surveys and commentary on how to develop a successful financial strategy for your museum. Drawing on the results of the latest financial survey, conducted in 2005, this presents up-to-date numbers on a wide range of institutional activities including attendance, operating and non-operating income and expenses, earned income sources and costs of collections care to the net profit per square foot of museum stores and food services and the percent of operating expenses devoted to administration and fund raising. Use the new worksheet feature to compare your museum's financial performance to the field-wide averages and gain insight into areas of operation that may need improvement. AAM's field-wide survey of 800 museums of all types also features a section on demographics - the number, types and distribution of museums in the United States - and a section on financial trends from fiscal years 2000 to 2002. Essential reading for directors, boards of trustees, financial and development officers and others involved in museum management and finance.

2006 Museum Financial Information

Life Stages of the Museum Visitor: Building Engagement Over a Lifetime offers a rich array of new data about how and why museum visitors behave as they do at different stages of their lives, and how museums can respond to the changing needs and perceptions of their audiences. With smart and engaging analysis, authors Wilkening and Chung point toward the goal of creating museum advocates for life.

Life Stages of the Museum Visitor: Building Engagement Over a Lifetime

Wilkening, Susie

Chung, James

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Books by American Alliance of Museums Press