This resource serves to educate lawyers and business professionals on how to draft the many types of “boilerplate” provisions, a legal term that refers to the standardized, one-size-fits-all provisions of a contract. Each chapter tackles one of 20 provisions and analyzes why it is important, the key legal and business issues raised, and how to draft the provision to suit a particular transaction. Such analysis not only helps readers better understand how to draft these provisions in their contracts, but also helps them better understand the other party’s process.

Negotiating and Drafting Contract Boilerplate

Stark, Tina L.

Business & Money

ALM Publishing

Providing practical business advice for lawyers who want to better utilise Internet marketing, this guide is designed to help large law firms and individual lawyers alike create and maintain web sites that are powerful business tools. Focusing on the importance of targeting Internet and technology efforts toward a well-defined market and providing that market with substantial legal content, the book also pays special attention to measuring the costs and benefits of advertising on the Internet and effectively promoting legal web sites. Unlike many instructional Internet books, this book is lawyer-specific and geared to help law firms design legal web sites that are a profitable blend of business and technology.

Winning on the Web: Net Marketing for Lawyers

Dennis Kennedy

Jerry Lawson

Brenda Howard

Reference

Selling And Communication Skills for Lawyers

Joey Asher

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Books by ALM Publishing