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Basics Fashion Design 01: Research and Design

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Basics Fashion Design 01: Research and Design image
ISBN-10:

2940373418

ISBN-13:

9782940373413

Author(s): Seivewright, Simon
Edition: 57151st
Released: Dec 10, 2007
Publisher: Fairchild Books
Format: Paperback, 176 pages
Related ISBN: 9782940411702
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Description:

Basics Fashion: Research and Design leads readers through the essential stages of fashion research--then explains how to translate that research into design ideas. How does the design brief affect the design process? What is the target market? Should designers set a theme, concept, or narrative for a collection? Author Simon Seivewright, a distinguished designer and professor, answers these questions, then explores the process of design development in a series of structured stages. A variety of approaches to communicating and rendering design work are discussed, all illustrated with more than 200 inspiring full-color images.

* Understand design briefs, target markets, creating collection themes

* No-nonsense text and more than 200 full-color illustrations

* Case studies with contemporary designers

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