Interviewing Users: How to Uncover Compelling Insights

Interviewing Users: How to Uncover Compelling Insights image
ISBN-10:

193382011X

ISBN-13:

9781933820118

Author(s): Portigal, Steve
Edition: 1
Released: May 01, 2013
Publisher: Rosenfeld Media
Format: Paperback, 176 pages
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Description:

Interviewing is a foundational user research tool that people assume they already possess. Everyone can ask questions, right? Unfortunately, that's not the case. Interviewing Users provides invaluable interviewing techniques and tools that enable you to conduct informative interviews with anyone. You'll move from simply gathering data to uncovering powerful insights about people.

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