Content Design

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Content Design image
ISBN-10:

1916323316

ISBN-13:

9781916323315

Author(s): Winters, Sarah
Released: Aug 05, 2017
Format: Paperback, 232 pages

Description:

Between 2010 and 2014, Sarah Winters (was Richards) and her team at the United Kingdom’s Government Digital Service did what many thought impossible: they took over 400 separate government websites and transformed them into a single site designed to effectively serve its users. In doing so, they codified a new discipline: content design.
Content design isn’t graphic design or just copywriting under another name. Content design focuses on what content best serves the users’ needs, whether it be the written word, infographics, visuals, videos, or charts.
At the core of content design are the needs of the users—and this means determining what your users want. More than this, it’s about analysing data to determine when, where, and how users want to digest information. There is no room for assumptions in content design—success or failure hinges on how well you understand your users’ needs.
Discover the power of designing completely user-based content, grounded not on what organisations think their users want but on the needs, actions, and motivating forces of your site visitors.

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Frequently Asked Questions about Content Design

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As for the Content Design book, the best buyback offer comes from and is $ for the book in good condition.

The Content Design book is in very low demand now as the rank for the book is 1,237,238 at the moment. A rank of 1,000,000 means the last copy sold approximately a month ago.

The highest price to sell back the Content Design book within the last three months was on November 14 and it was $1.88.