Synergy: Why links between business units so often fail and how to make them work

Synergy: Why links between business units so often fail and how to make them work image
ISBN-10:

1900961571

ISBN-13:

9781900961578

Author(s): Andrew Campbell
Edition: illustrated edition
Released: Jan 01, 1998
Format: Hardcover, 256 pages
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Description:

Synergy is the business strategist's major goal - but why is it so difficult to achieve? The authors of this book argue that there are four biases which prevent managers from making good decision. They offer instead, the idea of four mental biases as antidotes.

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