The successful trainer's guide to marketing (The wealthy personal trainer series)

Do you want to build a successful practice and make more money? This book is an easy-to-follow guide that tells you how. First identify your strengths, then learn how to represent them in your brochures, business cards and letterhead. Chapters on money-making one-to-one and small-group programs accompany proven marketing techniques. Samples of cards, brochures, fliers and presentation pieces let you see what works. Once you have attracted potential clients, sample scripts help you through the sales process. These methods work!By Sherri McMillan, MS