Make the Sale
Description:
This comprehensive introduction to media sales introduces “The 4 M’s:” Market, Marketer, Message and Media. Featuring helpful advice useful on all media types, the book emphasizes local media: newspapers, radio, and TV.
From prospecting for those first clients, to making that first presentation, to building a successful sales career - this book helps beginners become winners.
We're an Amazon Associate. We earn from qualifying purchases at Amazon and all stores listed here.
Want a Better Price Offer?
Set a price alert and get notified when the book starts selling at your price.
Want to Report a Pricing Issue?
Let us know about the pricing issue you've noticed so that we can fix it.