Understanding Services Management: Integrating Marketing, Organisational Behaviour, Operations and Human Resource Management (Irish Studies in Management)

Understanding Services Management: Integrating Marketing, Organisational Behaviour, Operations and Human Resource Management (Irish Studies in Management) image
ISBN-10:

1872853560

ISBN-13:

9781872853567

Released: Jan 01, 1995
Publisher: Oak Tree Press
Format: Paperback, 0 pages
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Description:

Services are intangible activities and benefits that satisfy customer wants without involving the ownership goods. Examples of service sector industries are insurance, private education, tourism and health care.











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