Marketing to Win: How Small Businesses Can Do More With Less

Marketing to Win is a must-read for small business owners who want to understand the fundamentals of marketing and thrive in today’s competitive environment. Full of useful advice and practical examples, you’ll end up with powerful ideas that will boost your business.
Valerie Khoo, award-winning serial entrepreneur

Jacqueline is the person I go to when I want expert advice on how to market anything online. A must-read for all small business owners.
Shaa Wasmund, Founder of Smarta.com

This book is a great read for any small to medium sized company that wants to get to grips with marketing its products and services in a way that will truly accelerate growth. It unveils the shroud of secrecy around marketing and strategies for developing successful businesses. Mary Murray, Executive Coach

Using 14 years of marketing experience, Jacqueline Biggs, a former M&C Saatchi strategist offers toolsets, tips and step by step actions to help you to get the most out of your marketing budget. This book will save you time, money and effort. Consider it a shortcut that will help you to avoid the costly mistakes that are an unfortunate rite of passage for most start-ups and small business owners with little or no marketing experience. Designed for doers this book will show you how to:

• Succeed faster in your business.
• Stop advertising and start engaging with your consumers.
• Create an effective content marketing strategy.
• Identify the key metrics you need to focus on to grow your business.
• Achieve more than you thought possible with limited resources.

With its straightforward language and practical tips, it’s the perfect book for small business owners ready to take their business to the next level.