Buying Customers 2.0: Acquire More Customers With Less Money, Fixed Errata and Content Improvements
Description:
What if you were guaranteed that every new customer buying from you would spend the next 5 years buying more products at ever increasing price points? Or you were certain every dollar spent on your advertsing would return extra dollars to you down the road? Or you could finally look at your marketing efforts as investments, rather than expenses? Book jacket.
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