Killer Customers: Tell the Good from the Bad--and Dominate Your Competitors
Description:
One of the oldest myths in business is that every customer is a valuable customer. Even now, many businesses donÂ't realize that some of their customers are deeply unprofitable, and that simply doing business with them is costing them money. Often the top 20 percent of customers generate almost all of a companyÂ's profit, while the bottom 20 percent are actually destroying value.
The cutting-edge companies featured in Killer Customers, in industries ranging from retail to manufacturing to financial services, are taking a fundamentally new look at how they treat their best and worst customers. More importantly, they are re-conceiving their companies as portfolios of customers.
For corporate leaders, business managers, or small business owners, Killer Customers offers a breakthrough plan to delight their best customers and drive consistently superior results.
Best prices to buy, sell, or rent ISBN 9781591840428
Frequently Asked Questions about Killer Customers: Tell the Good from the Bad--and Dominate Your Competitors
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The Killer Customers: Tell the Good from the Bad--and Dominate Your Competitors book is in very low demand now as the rank for the book is 5,917,219 at the moment. A rank of 1,000,000 means the last copy sold approximately a month ago.
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