Branding Typography: Elegant / Retro / Handwritten / Experimental / Minimal

Branding Typography: Elegant / Retro / Handwritten / Experimental / Minimal image
ISBN-10:

1584234962

ISBN-13:

9781584234968

Released: Jul 15, 2013
Publisher: Gingko Pr Inc
Format: Hardcover, 240 pages
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Description:

Whether hand drawn or vector based, type is a versatile tool in the hands of most designers, creating bold, expressive graphics that extend a brand as the convey information. In the hands of a master, new typefaces become iconic and unforgettable. Branding Typography gathers a selection of the most original type design of recent years, used to promote products and companies through fashion, interiors and packaging. From print materials to three dimensional projects and clothing, the stunning typography in this volume includes the best of type in use, expertly incorporated for maximum effect on everything from printed materials to products.












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