Mass Communication: Living in a Media World

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Mass Communication: Living in a Media World image
ISBN-10:

1544332343

ISBN-13:

9781544332345

Author(s): Hanson, Ralph E.
Edition: 7
Released: Nov 29, 2018
Format: Paperback, 528 pages

Description:

Transform your students into smart, savvy media consumers.

A book that students find fun to read and instructors consider educationally valuable, Mass Communication: Living in a Media World provides the media literacy principles and critical thinking skills that students need to become self-aware media consumers. Known for his storytelling approach, bestselling author Ralph E. Hanson uses examples drawn from everyday life to explain the many dimensions of mass media that operate in our society. This newly revised Seventh Edition is packed with contemporary examples and compelling stories that illustrate the latest developments and recent events that are changing the face of media today.

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