The Fat Boy's Book: How Elmer Lost 40 Pounds in 80 Days
Released: Aug 23, 2024
Publisher: Wildside Press
Format: Paperback, 192 pages
Related ISBN: 9781258438456
Description:
Elmer Wheeler (1904-1968) was one of the pioneers of persuasion, best known for his advice "Don't sell the steak - sell the sizzle." The Fat Boy's Book -- in which Wheeler humorously writes about how he had lost 40 pounds in 80 days. "After losing all that weight he found it creeping back on him." So Wheeler researched how to keep the weight off wrote his equally humorous follow-up, The Fat Boy's Downfall.
Best prices to buy, sell, or rent ISBN 9781479410934
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