Corporate Communications: Convention, Complexity and Critique

Corporate Communications: Convention, Complexity and Critique image
ISBN-10:

1412931037

ISBN-13:

9781412931038

Edition: 1
Released: Mar 13, 2008
Format: Paperback, 264 pages
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Description:

The field of corporate communications describes the practices organizations use to communicate as coherent corporate "bodies". Drawing on the metaphor of the body and on a variety of theories and disciplines, Corporate Communications: Convention, Complexity and Critique challenges the idealized notion that organizations can and should communicate as unified wholes. Clearly written with international vignettes and executive briefings, this book shows that in a complex world the management of communication needs to embrace multiple opinions and voices.












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