Business Economics. Mark Taylor, Andrew Ashwin, N. Mankiw

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Business Economics. Mark Taylor, Andrew Ashwin, N. Mankiw image
ISBN-10:

1408076012

ISBN-13:

9781408076019

Author(s): Taylor, Mark P.
Released: Mar 01, 2013
Format: Paperback, 560 pages

Description:

This introductory economics textbook is fully focused on the curriculum and pedagogical needs of business economics students. The classic ten principles approach to economics is retained and right at the outset the text considers the business environment so immediately establishing the book's business focus. Both microeconomics and macroeconomics are then comprehensively covered and each perspective is carefully mined for insights directly relevant to business economics students.

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