Understanding and Profiting from Intellectual Property:

Understanding and Profiting from Intellectual Property: image
ISBN-10:

1403991723

ISBN-13:

9781403991720

Author(s): Yang, D.
Edition: 2008
Released: Apr 24, 2008
Format: Hardcover, 331 pages
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Description:

A new look at the strategic and managerial issues surrounding intellectual property (IP) and international commercialization in the international market. Four sections cover fundamentals of IP, country factors and their impact on IP, international management of IP and international strategies of IP with case studies and statistical data.












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