Brand Media Strategy: Integrated Communications Planning in the Digital Era
1349949752
9781349949755
Description:
Today's sophisticated media landscape offers more tools and platforms, for the savvy marketer than ever before. Media & brand expert Antony Young explores how today's most innovative marketers are meeting the challenge by employing the latest media tools in ways never before seen to grow their brands, and getting unprecedented results.
Best prices to buy, sell, or rent ISBN 9781349949755
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