Digital Marketing
Description:
Digital Marketing provides the most comprehensive guide to all aspects of using the Internet, digital media and marketing technology to achieve the goals of integrated multichannel marketing.
This streamlined seventh edition provides comprehensive, practical guidance on how companies can get the most out of digital media and technology to meet their marketing goals. Digital Marketing links marketing theory with practical business experience through case studies from cutting edge companies
such as ASOS, Spotify, Zalando and Zappos, to help students understand digital marketing in the real world. To support this, new ‘Essential Digital Skills’ boxes give students guidance on how to develop key skills they will need in the workplace.
Readers will learn best practice frameworks for developing a digital marketing strategy, plus success
factors for key digital marketing techniques including search marketing, conversion optimisation and
digital communications using social media including Twitter and Facebook.
Best prices to buy, sell, or rent ISBN 9781292241579
Related Books
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- Digital Marketing (6th Edition)CHAFFEY, Dave; Ellis-Chadwick, FionaEdition:6ISBN-13:9781292077611
- Digital Marketing: Strategy, Implementation and PracticeCHAFFEY, Dave; Ellis-Chadwick, FionaEdition:5ISBN-13:9780273746102
- Digital Marketing (6th Edition)CHAFFEY, Dave; Ellis-Chadwick, FionaEdition:6ISBN-13:9781292077611
- Digital Marketing: Strategy, Implementation and PracticeCHAFFEY, Dave; Ellis-Chadwick, FionaEdition:5ISBN-13:9780273746102
Frequently Asked Questions about Digital Marketing
The price for the book starts from $24.81 on Amazon and is available from 40 sellers at the moment.
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As for the Digital Marketing book, the best buyback offer comes from and is $ for the book in good condition.
The Digital Marketing book is in very low demand now as the rank for the book is 983,266 at the moment. A rank of 1,000,000 means the last copy sold approximately a month ago.
The highest price to sell back the Digital Marketing book within the last three months was on October 22 and it was $5.54.