GEN COMBO LOOSELEAF OPERATIONS MANAGEMENT IN SUPPLY CHAIN; CONNECT ACCESS CARD
ISBN-10:
1260149641
ISBN-13:
9781260149647
Author(s): Rungtusanatham, M. Johnny; Schroeder, Roger G.
Edition: 7th ed.
Description:
Operations Management in the Supply Chain: Decisions and Cases is an ideal book for the instructor seeking a short text with cases. This book employs a cross-functional perspective that emphasizes strategy and critical thinking, appealing to non-majors and practical for use in an MBA level or undergraduate course in operations management. The size and focus of the book also make the text attractive for the cross-functional curriculum where students are required to purchase more than one text. The sixteen cases offer variety in length and rigor; and several are from Ivey, Stanford, and Darden. This mix makes the book appropriate for both undergraduates and MBA students.
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