International Business: Competing in the Global Marketplace
Description:
Market-defining since it was introduced, International Business: Competing in the Global Marketplace by Charles W. L. Hill, sets the standard, and is the proven choice for International Business. Hill draws upon his experience to deliver a complete solution, and has partnered with G. Tomas M. Hult from Michigan State University to continue to deliver a program that is:Integrated―Integrated Progression of Topics with Results-Driven TechnologyPractical―Focused on Practical Applications of ConceptsRelevant―Timely, Comprehensive Coverage of Theory
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