Brand Breakout: How Emerging Market Brands Will Go Global

Name: Brand Breakout: How Emerging Market Brands Will Go Global
Brand: PALGRAVE~MACMILLAN
SKU: 9781137276629
Rating: 3.8 (1 reviews)
ISBN: 9781137276629

ISBN-10:

1137276622

ISBN-13:

9781137276629

Author(s): Nirmalya Kumar; Jan-Benedict E.M Steenkamp

Edition: 2013

Publisher: PALGRAVE~MACMILLAN

Format: Kindle Edition, 273 pages

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