Technology Entrepreneurship: Bringing Innovation to the Marketplace

Technology Entrepreneurship: Bringing Innovation to the Marketplace image
ISBN-10:

1137020105

ISBN-13:

9781137020109

Edition: 2014
Released: Mar 11, 2014
Publisher: Red Globe Press
Format: Paperback, 424 pages
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Description:

Integrating theory and practice, this book provides students with the knowledge, skills and practical approaches needed to deal with the challenges involved in managing, commercialising and marketing technological innovation and new business development.

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