Social Media Marketing All-in-One For Dummies
Description:
Get social with the bestselling social media marketing book
No person can ignore social media these days―and no business can afford to ignore it either. Our lives are mediated through the flicker of Facebook, Twitter, YouTube, and Instagram―and brands are increasingly interwoven with our online identities. Even for the 90% of marketers who interact with social media regularly, its pace and scale can be confusing to the point of distraction. Social Media Marketing All-in-One For Dummies helps you take a step back, make sense of the noise, and get your brand voice heard over the babble―in the way you want it to be.
These nine mini-books in one give you essential, straightforward, and friendly guidance on how to use the major social platforms to promote your business, engage your customers, and use feedback to make your product or service the best that it can be. From evaluating the right social mix and planning your strategy to the really fun stuff―like creating videos on Snapchat and TikTok, diving deep on a podcast, or looking pretty on Pinterest―you’ll find everything you need to get your social ducks in a row and say the right things. And once the campaign is over, you can follow the guidance here to evaluate success and iterate on your approach, before getting right back out there for an even bigger second bite. \nKeep up with the latest changes on Twitter, Facebook, LinkedIn, TikTok, and more
Blend your social side with your traditional marketing presence
Become more engaging and metric your success
Get to know your fans with user data \nWherever you’re coming from―social media strategist, site manager, marketer, or something else―social media is where your customers are. This book shows you how to be there, too. \nFrom the Inside Flap\nMeet your customers where they live—on social media!
It’s all about social media—still! This update to the bestselling guide covers recent changes to Facebook, Twitter, TikTok, and LinkedIn. You’ll also find new tips for engaging your community, measuring your efforts, blending your social media with your other marketing efforts, and analyzing your data for marketing insights. If you’re wondering where your customers are, they’re online! Use Social Media Marketing All-in-One For Dummies to connect with them!
9 Books Inside. . .\nThe Social Media Mix\nCybersocial Tools\nContent Marketing\nTwitter\nFacebook\nLinkedIn\nInstagram and Pinterest\nOther Social Media Marketing Sites\nMeasuring Results and Building on Success\nFrom the Back Cover\nMeet your customers where they live―on social media!
It’s all about social media―still! This update to the bestselling guide covers recent changes to Facebook, Twitter, TikTok, and LinkedIn. You’ll also find new tips for engaging your community, measuring your efforts, blending your social media with your other marketing efforts, and analyzing your data for marketing insights. If you’re wondering where your customers are, they’re online! Use Social Media Marketing All-in-One For Dummies to connect with them!
9 Books Inside. . .\nThe Social Media Mix\nCybersocial Tools\nContent Marketing\nTwitter\nFacebook\nLinkedIn\nInstagram and Pinterest\nOther Social Media Marketing Sites\nMeasuring Results and Building on Success
Best prices to buy, sell, or rent ISBN 9781119696872
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