Content Strategy 101: Transform Technical Content into a Business Asset
Released: Sep 10, 2012
Publisher: Scriptorium Publishing Services, Inc.
Format: Paperback, 182 pages
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Description:
Technical content is often the last in line for investment and innovation, but poor content has profound effects inside and outside the organization--it damages your reputation, shrinks sales, and causes legal problems. Content Strategy 101 is an invaluable resource for transforming your technical content into a business asset.
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