Destination Branding for Small Cities
Description:
Branding is one of todays hottest and most misunderstood destination management and marketing concepts. Destination Branding for Small Cities takes readers on a fascinating journey and shows how to orchestrate a successful brand for tourism and economic development. This must-read primer demystifies branding, shows how to uncover a Destination Promise, and provides real world examples, as well as affordable, proven tools, templates and checklists to help breathe life into a small city brand. Destination Branding for Small Cities highlights:
- Why branding is important to ambitious cities
- The pitfalls in destination branding and how to avoid them
- How to define your positioning and Destination Promise
- Critical questions to test your positioning, logo and tagline
- Ways to encourage stakeholders to be champions for the brand
- How to deliver outstanding brand experiences
Best prices to buy, sell, or rent ISBN 9780979707605
Frequently Asked Questions about Destination Branding for Small Cities
The price for the book starts from $8.69 on Amazon and is available from 10 sellers at the moment.
If you’re interested in selling back the Destination Branding for Small Cities book, you can always look up BookScouter for the best deal. BookScouter checks 30+ buyback vendors with a single search and gives you actual information on buyback pricing instantly.
As for the Destination Branding for Small Cities book, the best buyback offer comes from and is $ for the book in good condition.
The Destination Branding for Small Cities book is in very low demand now as the rank for the book is 6,949,555 at the moment. A rank of 1,000,000 means the last copy sold approximately a month ago.
Not enough insights yet.