Entrepreneurial Insanity in the Tire Industry: When Doing the Same Things Do Not Produce Different Results...

This book will move you, the owner of a small tire business, into an entrepreneur's mindset. Your definition of "tire business" will be altered forever. It will shift your motivation from making a living, to developing an asset. Written with the assistance and input from some of the greatest names in the tire business including Wayne Croswell, Charlie Creighton, Roy Littlefield, Jody DeVere, Larry Morgan and Pam Gatto, it is a "how to" book on achieving the ultimate goal of every entrepreneur: having a business that runs itself so the owner does not have to.