Marketing Research Information Services: 2003 Industry Report

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Marketing Research Information Services: 2003 Industry Report image
ISBN-10:

0972729704

ISBN-13:

9780972729703

Released: Mar 15, 2003
Format: Paperback, 198 pages

Description:

Looks at the state of the marketing research industry through the eyes of some of its key contributors with discussion of trends in technology, customer relations and expectations, and economics in the industry. This book includes the results of three opinion surveys and an analysis of market share information and economic data from the industry.

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