Venture Assessment Tools Part 1: Preview. An Introduction to Equity Marketing for Early Stage Ventures.

Venture Assessment Tools Part 1: Preview. An Introduction to Equity Marketing for Early Stage Ventures. image
ISBN-10:

0972438807

ISBN-13:

9780972438803

Author(s): Kruse, Robert
Released: Nov 02, 2002
Publisher: VenLogic LLC
Format: DVD-ROM, 200 pages
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Description:

Venture Assessment Tools Part 1 - Preview EDITION An Introduction to the Equity Marketing Framework Essential foundation course for CEOs raising capital. Equity Marketing™ Framework Explained. Exclusive. Critical. Venture Assessment Tools used by Silicon Valley venture investors are now available to CEOs, Investors, Boards, & Professionals. Learn the carefully guarded venture assessment techniques based on the Equity Marketing framework, a method for rapid deal analysis. Learn how an investor uses a carefully designed "scorecard," and in less than 5 minutes, can screen out your investment opportunity that could have taken 6 months and thousands of dollars to develop. VenLogic provides powerful tools that give executives seeking capital a time-to-funding advantage when preparing for venture assessments and investor due diligence. Equity Marketing is becoming a new term of art for CEOs raising capital. It was introduced by VenLogic in 1998 in the Wall Street Journal. Reviews by numerous VCs, private investors, domain experts, MBA professors and executives agree that this is the foundation material every CEO must have in their toolbox before seeking financing. The private equity investor rules have changed. Learn a memorable process for decoding the deal killers to successful venture financing. This is the first time this key material has been available on DVD, with excerpts from a recent presentation in front of a live audience of private equity and corporate investors with a net worth of over $100M. The program material is based on over 10 man-years of effort to research and develop, and involved the input of over 100 venture investors, professionals, executives, and academics. The Equity Marketing Framework introduces venture assessment tools and process. First time on DVD. Learn to Apply Equity Marketing to your Deal: • Placement - build equity marketing channel maps to reach qualified investors • Product - self-assess your deal using a 16-point diagnostic • Position - your deal uniquely high in the minds of investors • Price - your deal to achieve maximum valuation Develop New Skills To: • Play by the VC's Golden Rules • Design an equity channel strategy to best-fit capital sources in a tight market • Save time and money developing channel strategy in a professional manner • Quickly identify traps that waste time and put intellectual property at risk • Attract advisory board members to act as trusted gatekeepers • Build the trust network, then present to the investor when ready • Streamline and cut months off your financing initiative Venture Assessment Tools - PREVIEW EDITION • Get a sample of "Real Tools" that you can upgrade to in the Standard Edition • Most efficient way to prepare for venture funding • Learn from 2 Silicon Valley venture experts • Learn how to get inside the VC network, with network players • 45 minutes of proven intellectual solutions on DVD • Includes: 2 Tools, Templates and User Guide. (12 MB Handouts) • DVD-Rom Media • See Also: Venture Assessment Tools - STANDARD EDITION • Brand New DVD-Rom Media Format! Runs on home DVD players and PCs enabled with DVD capability.

























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