Ieg Legal Guide to Sponsorship
Description:
Written by the country's foremost legal authority on sponsorship, this one-of-a-kind resource is indispensable to anyone in sponsorship: sponsors, sponsees and industry suppliers, as well as their agencies and attorneys. You'll refer to the IEG Legal Guide every time you sit down at the negotiating table, meet with legal representatives or agents, and prepare or consider signing a contract.
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