Call Me Coach: Lessons Learned in 40 Years on the Sidelines

A veteran football coach tells how he guided high school and college teams nationally and internationally to hundreds of victories through a philosophy based on his conviction that building strong individual character wins on the playing field and in life. George Baldwin who fulfilled his boyhood ambition to be called Coach many times over, believes that coaches should put an honest and enthusiastic emphasis on winning combining the ingredients of energy, enthusiasm, creativity, faith in one's self and self-sacrifice.