The Book of American Trade Marks, Volume 1
Description:
David E. Carter's first volume of what would become a series of 12 volumes. Illustrated throughout in 992 b/w trade marks, indexed by Company and by Designer. Biblography.
The editor/author is a popular producer of "creative compilation" books in the field of graphic design history with more than 110 books in print on the topics of logos, graphic design and corporate advertising. His production of Volume 1 of The Book of American Trade Marks sparked increased interest for "creative compilations" which served as references for graphic designers.
He originally self-published (under the name Century Communications, Unlimited) the first 8 books. Afterwards, his books were published by Art Direction Book Co. of New York City from 1977-2006; and 1996 through 2008 they were published by HarperCollins.
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