Empire-Building by Writing and Speaking: A How to Guide for Communicators, Entrepreneurs, and Other Information Merchants

One good idea can change your life and everybody else's....if you know how to share it. Better yet, from one idea you can create your own empire, with you as the emperor or empress.

If you know something that others will pay to know, that is the core. Not only do you strengthen that unique element of knowledge, you redefine and repackage that expanded core by the most appropriate of the many means

of information dissemination: articles, a book, talks, speeches, seminars, audio and/or video tapes, a newsletter, consulting, and more...

By sharing needed information one way it leads to sharing it by others, and the collective sharing further identifies you as the person, the perceived expert, to be sought for even further help, information, or direction in that area of inquiry.

Empire-Building By Writing And Speaking takes you through the process, from identifying the core knowledge to putting all of the means in motion.

The concept is old but the terms are new, and having it now in how-to form, the why's and how's, in a sensible process you can follow, is a godsend for people who know something, or can, and want desperately to share it

with others.

This book shares a way that you can do just that and still live a decent life, with the monetary as well as psychic rewards that you deserve for helping others and yourself.

One idea can be the core of an empire

It can make you rich and set you free

Yet ideas alone aren't enough. If they were, the world would be full of liberated millionaires. Ideas must be directed, structured, and put in motion. They must have a purpose. So this book offers a 15-step process by which you can turn ideas, through writing and speaking, into action. It helps you disseminate your ideas and create an action plan.

Empire-Building By Writing And Speaking suggests a form of operational order to the otherwise random chaos of knowledge so that ideas can be directed at problem-solving, goal-attaining, even profit-making. They can be the difference between sharing by one means or many, better said, the difference between enlightening a few and earning several hundred dollars or telling the world and a potential $1,000,000!

This may be Burgett's longest remembered book by the writers and speakers he has helped. Have you the courage to be the ruler of your own empire? Then buy, read, and do.