Competing for Print's Thriving Future

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Competing for Print's Thriving Future image
ISBN-10:

0883627078

ISBN-13:

9780883627075

Released: Feb 15, 2011
Format: Paperback, 170 pages

Description:

The graphic communications industry is facing some very serious challenges at this time--but that doesn't mean that there isn't still a lot of life and opportunity in our future. Competing for Print's Thriving Future: Understanding and Taking Advantage of Emerging Economic and Industry Forces focuses on an overall theme of the need for a new focus on positive thinking regarding the industry. In 18 chapters and 3 appendices, it addresses how printers can create their own positive future by understanding and taking advantage of the changes that are shaping the printing industry of today and tomorrow.

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